Drive Sales With TikTok

Good morning founders and industry innovators. If 2020 has brought one good thing, it's the rise of a new social platform and the organic growth opportunity that comes with that.

Opportunity: Drive Business Results With TikTok

TikTok may be the greatest organic marketing opportunity that there is right now.

We know it’s hard to deviate your energy away from somewhere like Instagram where you’ve been building a foundation for years...

But the simple truth is that if there’s a new platform where the same output of content can yield more impressions than on another, shouldn’t you be spending time there?!

Insight: 3x Follower Growth and 10x Reach on average when compared to Instagram

Actionable: 3 STEPS TO TAKE NOW TO GROW YOUR TIKTOK

1. Start now. The opportunity lies in the reality that only a small percentage of brands and creators are producing on this platform. We guarantee that number will grow throughout the new year. So just create the account and dive in!

2. Spend 1 hour observing. Get to know the platform, or find someone that does. Understand that this isn’t a place to just regurgitate other content; you’ll really succeed when you realize what works on the platform and then get creative on how your brand can fit in.

3. Now create 5 videos, and post them 5 days in a row. Consistency may be the most effective strategy for this platform. You could post 10 videos, 9 of them getting 100 views and then the 10th gets 2 million. Just post, observe, iterate, and post more.

Tiktok Posting tactics:

• Include 3-6 broad hashtags. Use 2 that are trending and 3 that depict your video.

• Grab people within the first few seconds of your videos.

• Include audio that is trending on TikTok.

Need help growing your TikTok? Click Here to connect with us, we would love to help!